Tuesday, May 19, 2020

Personal Branding Weekly and Using Your Status - Personal Branding Blog - Stand Out In Your Career

Personal Branding Weekly and Using Your Status - Personal Branding Blog - Stand Out In Your Career PERSONAL BRANDING WEEKLY Editor’s Note:   This week we welcome a new contributor to the Personal Branding Author team. Henrieta Riesco joins the Perosnal Branding Blog and is founder of Intentional Career. As a Career Coach, she collaborates with students and professionals on creating a fulfilling career. Her brand-building journey took her from being a teacher and a corporate trainer in Slovakia to the US where she spent 10+ years working at Microsoft as a customer advocate and a training consultant. The core of her impact lies in meaningful conversations. The goal is to empower professionals to become aware of new possibilities and to feel energized to take action in the desired direction. We also say farewell to Jacob Share.   Jacob is one of longest contributors sharing his insights for the last four years. We are so grateful for all your wonderful insights and your generosity in sharing those with our many readers through the years. We will miss you, Jacob! This week our articles included: Network with the Right People and They Will Lead You by Deborah Shane Use Resume Real Estate to Amplify Your Personal Brand by Phil Rosenberg 10 Killer Strategies for Getting a Job by Nance Rosen 7 Personal Branding Tips for Entrepreneurs by Heather Huhman 3 Pitfalls to Avoid to Increase Sales by Elinor Stutz Building a Lasting Personal Brand by Roger Parker How to Take Credit for Your Great Work by Aaron McDaniel Lights, Camera, ACTION! Video Job Interviews Moving into Mainstream by Skip Freeman Podcast #6: Creative Titles, Gaining Self-Confidence and Phil Simon by Dan Schawbel Your Branding Super Bowl of Super Bust? by Kristen Fischer 3 Tips to Making Great Video at Conferences by Manoush Zomorodi 5 Things The Super Bowl Can Teach Us Preparation by Jeff Shuey The International Crisis of Lance Armstrongs Brand by Peter Sterlacci 4 Ways Using Your Review Improves Your Brand by Michael Spinale Branding Yourself as the Applicant Everyone Wants by Ken Sundheim This next week we’ll cover your personal brand and power outages, the power of we and how crisis in the workplace creates opportunity. We look forward to your thoughts and comments! USE YOUR STATUS FOR STATUS LinkedIn has much to offer those developing their brand’s professional image. One of the most underestimated is the classic status update, which when used properly, can help elevate your brand’s status. Topics matter Are you sharing something that’s relevant to your target audience?   Regular updates can often consist of URL links to valuable information sources such as your blog or articles that would be interesting to your audience. If it isn’t relatable, it isn’t applicable. Asking the right question Rather than asking simple or common questions, use questions that target your own present situation. What are you in need of? Is there an issue that you’re facing right now? Ask questions that can help build connections necessary and will attract other problem solvers within your community. You’d be surprised at what you can find out from others by asking the right questions. Take a moment to mention Consider the advantages of mentioning others within your status. Did you recently make a new contact? Has your brand been influenced by others within your community. These endorsements can help to improve brand authenticity and further the engagement of others. In most cases, those who are mentioned will reciprocate and mention you, boosting your word of mouth marketing strategy and brand awareness. Social etiquette   While special occasions can be the exception, be sure that you aren’t “spamming” feeds with updates. You’ll go much further with your updates utilizing them as listening tools and following Stephen Covey’s habit of “seeking first to understand; then to be understood”. Storytelling Rather than updates asking for opportunities or selling your wares or services.   Use your updates to tell a story of a problem you solved and how that benefited a client or a connection. Linkedin’s status may seem like a simple place where you can post content, but it can be so much more than that. The next time you update your status, be aware of what type of content you’re posting and the context in which it’s displayed. If you can keep your audience updated with a well-worked status, you provide them a great opportunity to sample their character and competence. Author: Maria Elena Duron, is managing editor of the Personal Branding Blog, CEO (chief engagement officer) of  buzz2bucksâ€"  a word of mouth marketing firm, and a professional speaker and trainer on developing social networks that work. She provides workshops, webinars, seminars and direct services that help create conversation, connection, credibility, community and commerce around your brand.   Maria Duron is founder  and moderator of  #brandchat   a weekly Twitter chat focused on every aspect of  branding  that is recognized by Mashable as one the 15 Essential Twitter Chats for Social Media Marketers.

Saturday, May 16, 2020

How to Make a Resume

How to Make a ResumeIf you're wondering how to make a resume, this article will teach you the basics. Even if you're not currently in college or a career, there are a lot of things you can learn about this topic. Your future will depend on it!One of the most important parts of the resume is the objective. This is the section where you state what you want out of the interview. The purpose of this section is to eliminate any doubt you have about your abilities to do the job. You should never leave anything to chance and make sure you know exactly what you want from the interview. You should always be certain you're totally clear about the goals you want before you even start your resume writing.One way to make sure that you get everything written down exactly is to write it all down yourself. What's more important than the personal objective? Getting the details right on your resume is as important as getting everything on the resume correct. No one can imagine what your future could p ossibly hold until you've outlined it all in a clear and concise manner.Make sure you add a couple of bullet points for each objective. These are lists of your goals. It's always best to start with something like something that will definitely help you get the job. Another good idea is to give a little about yourself. People want to know how you can benefit them in some way.Next, is the summary which is a good part of the resume writing. What you want to do is to list down everything you learned in school. Make sure that your experience matches what they're looking for. If they need someone who's in marketing, then be sure to highlight how you've done marketing and show examples of your skills.In the third section you want to make sure you tell them about your education. You should also mention any training you've received. A good strategy here is to list what you studied, when you did it, and when you finished. You don't want to just give them what you know. You want to give them w hat they're looking for and then do what you're good at to provide them with a good match.In the fourth section you want to make sure you make use of the career highlights. This is where you go over your hobbies, skills, experiences, and passions. Take a look at your educational background as well. Always be sure to include your education as part of your resume.The resume you are trying to make is important. You want to make sure that it is impressive but also professional.

Wednesday, May 13, 2020

Friday Woohoo A symphony orchestra gets the conductor of their dreams - The Chief Happiness Officer Blog

Friday Woohoo A symphony orchestra gets the conductor of their dreams - The Chief Happiness Officer Blog Recently, a Danish symphony orchestra found out who their new chief conductor would be and went completely crazy when they found out who it was. Watch their reaction here: Thats happiness :) Thanks for visiting my blog. If you're new here, you should check out this list of my 10 most popular articles. And if you want more great tips and ideas you should check out our newsletter about happiness at work. It's great and it's free :-)Share this:LinkedInFacebookTwitterRedditPinterest Related

Friday, May 8, 2020

How To Find Target Companies For Your Job Search

How To Find Target Companies For Your Job Search If you are looking for resources to help you find target companies for your job search, youve come to the right place. Youll find lists, databases and tools to help identify potential employers. Conducting a proactive job search requires that you have a plan (one that goes beyond just spraying-and-praying your resume to hundreds of job postings). If you talk to anyone who has ever been in sales or marketing, they have prospect lists. These lists contain company and contact information for people who MAY be interested in the product or service they are promoting. Well call these target companies. In your case, these target companies could potentially need your skills or expertise. How To Begin If You Dont Have Any Ideas? This post wont help you if you dont have any thoughts or ideas on where you would like to work. Sorry. But you can read Transferring Your Skills to A New Career for help with that. My guess is, you probably do have some idea of places you would like to work or a job or two you would be interested in. Maybe it is a company you’ve heard about in the news or have heard people rave about. This is a starting point. You have to trust in the exploration process. Best Company Lists This list of resources may help you discover great companies: Glassdoor.com’s Best Places to Work Fortune’s 100 Best Companies to Work For Search for Top 100 and Best Employer lists for your city Let’s say you would love to work for Google because it is innovative, sounds like a good place to work and most importantly, hire people who do what you dotechnical writers, for example. Your next question should be, what companies are similar to Google or do what Google does? Databases Now that you have at least one company you would like to work for, go see what industry they are in. Hoovers (only basic level information is free), Yahoo Finance and LinkedIn are just three of many resources to help you identify what industry a company falls into (sometimes there is more than one industry). Ill continue with the Google example: HOOVERS Go to the Company Search page and enter the name of a company. And while you are here, also notice the competitors listed (these are more companies to add to your list!) Hoovers tags Google as being in these industries: Internet Search Navigation Services, Professional Services Sector, Advertising Marketing Services, Media, Internet Publishing, Broadcasting Search Portals YAHOO FINANCE In the enter symbol page (not in the top search bar) on Yahoo Finance, type the name of the company. Yahoo Finance categorizes Google as Internet Information Providers And here is the competitor information from Yahoo Finance (add these to your list) LINKEDIN Select the company search option from the search bar and type the company name. Google lists themselves on LinkedIn as Internet People who viewed Google also viewed these companies (consider them targets too!) Now that you know the industry and some competitors, continue to look at those industry lists for more potential companies. Another Company Database Now that you know what industry to research, you are ready to use it for your list building. You are looking for the names of companies that fall into the same or similar industry. Americas Career Infonet This free database is a tad bit cumbersome, but usually provides good information when you finally get it.   Start your search at the Employer Locator page. Follow the steps until you reach a list of company names. Your Local Library There are lots of research tools out there, but if you are not a researcher by nature, I suggest you go to your library and ask for help researching companies within a specific industry. Libraries also have access to databases you may not, such as ReferenceUSA. Remember, librarians have a degree in research, do you? Here are some other list resources for you to check out: Your local Chamber of Commerce Directory of Professional and Industry Associations from Job-Hunt. (Use these member directories by adding companies who are members. It is that simple, really!) How to Find Out About Small Companies There is a growing trend, smaller companies are doing a bulk of the hiring. The thing is, smaller companies are harder to find.   They dont have the marketing budget, they dont have the employee network, they are running lean and mean. So how do you find out about them? Here are places to check: Recipients of Venture Capital funding. Members of Chambers of Commerce Professional associations Local economic development site If you really want to work for a small employer, I suggest you search all these resources. Plus, check your local newspaper regularly. Use the Power of Google Set up Google Alerts to increase your odds of finding out about new companies.   Susan Joyce of Job-Hunt.org recently published a post on setting up Google Alerts! DO NOT ELIMINATE COMPANIES YET Hopefully, you will have many companies on your list and that’s ok. Actually, it is better to have more than not enough. Focus on the top 10 first and then begin learning more about the others. But, before you take a company off your list, have a reason for taking it off your list. Put It In Writing List all the company names on a spreadsheet or even better on your marketing plan. Dont Go AwayYoure not done yet! Your next step is to find the names of people within target companies.

Tuesday, April 28, 2020

Boost Your Credibility on Your Resume with LinkedIn Recommendations! - Hallie Crawford

Boost Your Credibility on Your Resume with LinkedIn Recommendations! If you have great recommendations on your LinkedIn profile, have you thought of including some snippets on your resume? Adding recommendations to your resume is a great way to have others toot your horn and increase your credibility. Now I’m not saying you need to include the entire recommendation, but an impressive statement attesting your skills, abilities, or performance can go a long way by adding another dimension to your resume. Here is an example: I recently worked with a teacher who is very passionate about teaching and great in her field. After reviewing some of her performance reviews, and reference letters, and LinkedIn, I found some great statements from others that said in a couple sentences exactly what can be difficult to convey in a traditional resume. Without altering any of their comments, I added this little blurb into a small textbox next to her name: “… an outstanding teacher who employs strategies geared toward enhancing students’ intellectual abilities and problem solving activities. Her room is alive with learning.”                                                                                                                                                                     B Smith, Administrator, Great Schools This was included not only on her resume, but her cover letter as well in essence creating a header for all her personal marketing documents. Look through your performance reviews, peruse your recommendations on LinkedIn, and see if there are strong statements there that can attest to your abilities and expertise. With a little creative formatting, you can include a recommendation anywhere in  your resume. A few tips to keep in mind: Keep it short and sweet. In our digital age keeping it short, direct, and to the point works wonders rather than a wordy recommendation, which will only distract the reader and potentially not add value. Make sure it’s strong. Verbalize the quote to yourself a couple times or to a friend. If you were to hear those couple sentences about a person you were getting to know, what image or idea would you get? Don’t let the recommendation take away from your resume, keeping in mind that your resume is after all, still a resume. Include the person’s name and title which adds to the credibility of the recommendation. Steer away from using a recommendation from someone you provided a LinkedIn recommendation to. Potential employers will see this and there is a high potential that their recommendation will be automatically discredited. Thank you to our resume expert, Jasmine Marchong, for this article and the resume tips. Want more Resume and Cover Letter Tips? Watch these helpful videos Hallie has created by clicking here.

Saturday, April 18, 2020

Resume Writing Services: Black Backgrounds

Resume Writing Services: Black BackgroundsWhen hiring, resume writing services are highly recommended because they will go through your resume and provide you with pointers on how to improve your paper and make it look impressive. This can be very difficult especially if you have some lengthy resume to create but it is possible. The only thing you have to do is prepare your resume in the right manner. That's when the resume writing services can help you.It is also very important to know your job. It is not at all required that your resume should be your official job description. The resume must be written in such a way that it will inspire you to continue your work and career. This is especially true if you are looking for resume writing services in these times of recession. In other words, the best ways to prepare for it is by knowing what exactly you want.Resume writing services also have other service. It will be capable of writing a resume for you and passing it through all the s teps for the resume writing service. So, you will get the final result in a short span of time. You need not spend days on the creation of the resume.Black background is one of the common trick in resume writing service. But, it is sometimes not effective when used in real situations.Black background of resume is an ancient story in history. It was originally seen when they were doing the Medieval Period. It was practiced during the Medieval Age and Renaissance.These services offer you with the same solutions to your job-related problems. However, it is not always the case that you have to create a resume in this design. When you go to hire a resume writing service, they will give you this idea. So, you can create your resume in a professional way without getting disturbed by the black background.It is the natural reaction of our mind when we see the black background of resume. Because, we associate this design with evil and wicked process. That is why it makes your body tense up. H owever, this service will give you with an alternative and will help you design a black background resume.

Monday, April 13, 2020

Top Choices of Writing a Bio Resume

Top Choices of Writing a Bio Resume The writer should always attempt to mention their skills in place of education details. If you're a completely new graduate seeking to produce your start on your career ladder, we can still help you distinguish yourself from the crowd. A bio should start out with an overview statement, which offers a big-picture overview of your distinctive blend of skills and experience. You begin with an introduction. What the In-Crowd Won't Tell You About Writing a Bio Resume Thus, professional bio writing services can be exceedingly helpful for your career trajectory. There are a lot of standard forms of resumes used to make an application for job openings. As soon as you own a bio you're comfortable with, don't forget that it isn't set in stone. If you're unemployed and developing a bio as part of an on-line profile, you can list your prior role or your present expertise. Get Real Realize that an expert bio is intended to make you resemble a confide nt and skilled individual. What you exclude is at least as critical as what you include. In most instances, you don't have to share personal details in your bio. Things You Won't Like About Writing a Bio Resume and Things You Will Your professional bio is, arguably, the main article of copy you are ever going to write about yourself. Let's now look 5 crucial elements you should include in your on-line biography that is likely to make your interactions at any of the social media sites even more effective. You may be wondering how to compose a bio resume. Thus, keep experimenting until you locate an ideal bio for your account. The New Fuss About Writing a Bio Resume Possessing an excellent bio is a necessity for any author. There are lots of formats you may utilize to compose an amazing bio, but there are a few universal elements you'll be able to utilize to make it even more effective. How much personal information which you put in your author bio is a personal selection. A specialist bio is just a story-based variant of the info you would typically include in a resume. The War Against Writing a Bio Resume A simple resume template is going to be your very best bet. If your work involves social media, you can incorporate the links to other social networking accounts like Twitter, Instagram, and so on. There looks like a divide in opinion about whether a resume is vital for a freelancer or company owner. A straightforward Google search will result in a huge amount of information about ways to compose a resume, the ideal way to design a resume, the best way to impress organisations. The Unexpected Truth About Writing a Bio Resume Only include another topic in a paragraph if it's pertinent to the initial one. Based on your objectives and audience, here are 12 strategies to compose a captivating bio. Your bio doesn't need to be super serious, nor does this have to begin with a joke. There are plenty of steps which you can take to craft a memorabl e bio for virtually any scenario.